Artists who find Brooklyn as their inspiration could soon see their designs all over New York. Online grocer Peapod recently launched the Brooklyn Inspired Truck Contest, an open competition for all artists—from trained experts to novice doodlers—to have their artwork showcased on a fleet of Peapod delivery trucks that will be exclusive to the New York market.
“Our business is about delivering affordable fresh groceries, convenience, and creative meal solutions,” said Peapod President Jennifer Carr-Smith. “But it’s really so much more than that—we want to celebrate with our customers in their unique communities. What better way to thank Brooklyn for welcoming us than to connect with its thriving art community to share their creativity with the entire city. We know the wide pool of talent in Brooklyn and across Peapod’s markets will create some incredible artwork to be featured on our trucks.”
All submitted artwork must celebrate Brooklyn and the food unique to the borough that these trucks will carry, but artists have the creative license to interpret that as they see fit. New York residents may submit artwork until May 3 to www.fromthepod.com and, on May 5, Peapod will announce the 10 semi-finalists. From there, customers and fans will have the opportunity to vote online until May 12 for five winning artists who will have their artwork featured on Peapod trucks beginning in June. The artist whose artwork accumulates the most votes will receive a year’s supply of groceries courtesy of Peapod as well as their work of art displayed on Brooklyn Peapod trucks.
Peapod, founded in 1989, has always believed that to best serve its customers it has to maintain strong relationships with the communities it serves, and the Brooklyn Inspired Truck Contest is certainly no exception. From Peapod’s hardworking delivery drivers that are welcomed into customers’ homes each week to its selection of local food products that represent a city’s unique flavor, Peapod continues to embrace the vibrant backgrounds of its customers.
For more information on the contest, visit www.fromthepod.com.
—Submitted by Peapod