By Christina Claus and Caroline Ryan
Stepping into Rebecca Minkoff’s New York Fashion Week show at Pier59 Studios was like walking into a rainbow.
After waiting on a line, watching celebrities like Sofia Richie and Victoria Justice walk by, fashion aficionados moved into Minkoff’s first-ever presentation, an industrial room—dark, with concrete floors and exposed piping—brightened by the vibrant colors of the 2019 fall collection. Stacks of colored boxes separated the color palettes and the scenes of models shifting every few seconds to pose for a new photograph.
To capture the modern working woman, Minkoff’s presentation began with a scene of reds and pinks—four models at a table gone awry, as though they were flipping the chair—literally and figuratively—on the status quo. The messed-up office theme appeared throughout the entirety of the show in different colors with various office supplies.
Across from that scene, stood models in neutrals and light pinks. Standing out from the scene was the third model, Mara Martin, seated in a blue tiger-striped dress, breastfeeding her baby.
“When @rebeccaminkoff asked me to be a part of her show as a model and mother while nursing Aria I immediately said yes,” Martin wrote on Instagram. “She wanted me to represent the working mom for her during part of her show, because that’s what I am. As women we wear many hats, Rebecca being a prime example of that. She is a mother, wife, designer, business woman, and all around boss. She is the example I am constantly looking up to. So proud to be a small part of your vision.”
When viewers looked to their left, they saw another scene of grays, pinks and blues in what appears to be an office. Walking further into the presentation, one saw DJ Pamela Tick providing the music for the walk-through surrounded by models donned in red and black.
In a scene that looked like the printer went berserk, models are covered in blue sweaters, gray overalls and animal print. Stepping further into the show, green and mustard yellow took over the view as models struck poses in neutral outerwear.
With music bumping and crowds excitedly snapping photos or talking into a camera for their YouTube channel, the presentation ended for the group of viewers as they grabbed a Rebecca Minkoff x Stitch Fix makeup bag with the printed word “Freedom” on the way out.
Minkoff’s fall/winter collection is inspired by the modern working woman. Although Minkoff has worked with Stitch Fix since 2017, this is the first time the high-end clothing line has offered extended sizes ranging from 00-24 and XXS-3X.
Stitch Fix is an online styling service which claims to deliver a personalized shopping experience for men, women and children. Customers begin by filling out an online style survey about their style preferences, and then a stylist at the company picks five individually picked clothing and accessory items for a one-time styling fee. The customer can choose which items he or she wants to keep and then can send unwanted clothing back free of charge.
“The collection delivers innovative separates that can be worn multiple ways featured in a vibrant color palette of sky blues, bright fuchsias, tomato reds and sandy neutrals. The collection embodies sophistication without formality—where the traditional work uniform meets a free-spirited sensibility. Suiting has been updated with oversized silhouettes, slightly puffed shoulders and monochromatic separates. Shearling-lined blanket coats, metallic motos and oversized bombers complete the look with a built-in attitude that is both fierce and feminine,” Minkoff’s website stated.
Minkoff’s fall/winter collection consists of eight styles, which retail between $138 to $248. To shop the pieces in this year’s fashion week collection, visit www.rebeccaminkoff.com/pages/nyfw-presentation. For more information on styling with StitchFix, visit www.stitchfix.com.