Never Ending Pasta At Olive Garden

PastaPass_090914
First there was Fast Pass at amusement parks, the NSA and now Olive Garden is appealing to carb fans with its “Never Ending Pasta Pass.”

The Italian chain is offering patrons a “Never Ending Pasta Pass” for $100 that buys them seven weeks of unlimited pasta, breadsticks, salad and Coca-Cola beverages.

There are only 1,000 passes and they went on sale at 3 p.m. on Monday, Sept. 8. If a a pass was used once every day for the 49-day period, its bearer would effectively be paying about $2 per meal. 

A membership to a gym might also be needed as the chain’s pasta dishes average around 1,000 calories for a single serving.
Given the fact that

Olive Garden’s same-store sales dropped 1.3 percent in the most recent quarter, it’s no surprise that the chain’s upper management would be heaving this kind of marketing Hail Mary pass. The new promotion is running at the same time as its “Never Ending Pasta Bowl” offer, which lets customers eat unlimited pasta for $9.99. Olive Garden isn’t alone in its bid to attract diners to shore up its struggling bottom line as TGIFridays launched the $10 “Endless Appetizer” deal, joining Red Lobster and its current “Endless Shrimp” special for $15.99.

 

Dave Gil de Rubio
In addition to being editor of theNassau Observer, Dave Gil de Rubio is a regular contributor to Long Island Weekly, specializing in music and sports features. He has won several awards for writing from Press Club of Long Island (PCLI), New York Press Association (NYPA) and Fair Media Council (FMC).

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